Market Research & Financial Modelling

Driving the Vision of a Data-Driven and Intelligent Enterprise

We take a comprehensive approach to your data and financial challenges, offering expert research and financial modeling to help you overcome obstacles and boost growth

Service

Market Research

Market research is essential for uncovering valuable insights, understanding customer needs, and making informed decisions that drive business growth and competitive advantage.

Comprehensive Market Research

We focus on researching markets by identifying and gathering data from hard-to-reach decision makers as well as complex and niche markets.

Qualitative/ Quantitative Research Data

While Quantitative data helps us understand broad trends and make larger observations qualitative research gives us insight into  various opinions, behaviors, reasons and motivations behind these decisions and habits.

Service

Financial Modelling

Financial modeling is the process of creating a structured representation of a company’s financial performance to evaluate scenarios, forecast outcomes, and guide strategic decisions. It is vital for informed decision-making, risk assessment, and driving sustainable growth

Financial Modelling

In order to provide insight and solutions to business and management problems, we understand the need to gather and analyze crucial and relevant data based on which these important decisions can be taken.

Case Study

We’re ready to answer your questions and take your brand to the next level.

Market research solutions & data analytics

A staff augmentation company based in Colombia wanted to expand their reach in the US. The company focuses on partnering its clients in their initiatives to adopt digital solutions, providing unified customer experiences, and automating and robotizing their processes. They have partnered with companies like Salesforce, Dell Boomi & Bizagi to provide these services.

What MARC did:

We set out to understand staff augmentation industry, various technologies used, key industries to target, and partners to work with. We carried out detailed research on market size of big data, Artificial Intelligence (AI), and Robotic Process Automation (RPA). Based on this we provided insights about its competitors in the US in terms of the services they offer to different sectors and its geographical pockets i.e., sectors and companies across the US that could use the services that were provided by the client along with its locations. This would further help them to target and reach their potential clients. We highlighted key opportunities that could benefit our client in expanding their services.

Outcome:

Through the study, the client was able to identify various geographical pockets, key industries and customer prospects to target with their offering.

Make data driven decision

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